 A journey in time through art
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 The Greek cultural inheritance and the natural beauties are shown through the exhibition “Greek Tourism Poster: A journey to time through Art”. The exhibition was inaugurated by the Minister of Tourism Mrs. Fani Palli Petralia on July 10th in Zappeion.
The exhibition is organized by the Ministry of Tourism and the Hellenic Organization of Tourism. It exhibits the long history of tourism poster from the establishment of the Greek Tourism Organization to our days.
It exhibits 150 posters, most of which outline the flows and the social-political components of every era.
Well-known artists exhibit their work such as: Pericles Vyzantios, George Vakirtzis, Spyros Vasiliou, Demetrios Mytaras, Panagiotis Tetsis, Alekos Fasianos, Louisa Montesantou, Yiannis Psihopedis, Yiannis Moralis, Panagiotis Gravalos, Kostas Tsoklis, TAKIS. All of them will get a honorary plaque.
The exhibition is designed by Mihalis Katzourakis.
The exhibition is open to the public from the 11th to the 17th of July. Operation hours:10:00 a.m. to 10 p.m.
International advertisement
The tourist phenomenon in Greece started to grow in the early 20¢s. The Greek State then started to take action in this field diversely.
The foundation of the Hellenic Tourism Organization in 1929 inaugurated the first organized effort to advertise Greece abroad. A constellation of artists (painters, photographers, image gravers, commercial artists, etc) were called to give their own aspect of modern Greece.
More posters were created after the war, when the G.N.T.O. (Greek National Tourism Organization) was constituted again. The G.N.T.O. posters are now showing the pictures that made Greece famous all around the world. New synthesis or modern pictures, typical Aegean landscapes, beaches, churches, ancient temples, natural beauties, they all arouse artists¢ inspiration.
Sometimes in a folkloric way, others in a more cosmopolitan, those posters show modern Greece internationally.
Some of exhibits here: Greek tourism posters
Date: 11/7/2007
Author: Aspasia Polymerou |
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